clustler michael e. porteur
Post on 14-Apr-2017
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11/02/15cluster presentation1
SummaryGeneral contextDefinition of clustersA mapping of clusters in the worldFramework of clusterKey features of clustersSome examples of clusters in the worldConclusion: limits of clustersM.Porter approach of clusters: a short video
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General context
Regions in the world tend to create cluster for their economic developmentClusters increase productivity of companiesClusters stimulate the innovation capacity of companies and universitiesClusters promote the development of new businesses11/02/15cluster presentation3
Definition of clusters by M. Porter
A cluster is a geographic concentration of related companies, organizations, and institutions in a particular field that can be present in a region, state, or nation. Clusters arise because they raise a company's productivity, which is influenced by local assets and the presence of like firms, institutions, and infrastructure that surround it.
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A mapping of clusters in the world
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A mapping of clusters in the U.S.A.
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Key features of clusters (1/2)
Reduction of transaction costs in recruiting employeesProximity between companies is a key feature: proximity improves interactionsProximity develops a culture of networks (informal relationships)Clusters enable/permit knowledge transfer between companies, universities and Venture capital (financeurs)
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Key features of clusters (2/2)
Clusters foster/improve trust relationships (relations de confiance) between individualsClusters promote competition & cooperation (coopetition) Examples of coopetition: Orange & Free, Boeing & Airbus, Apple & Samsung...Clusters enhance/foster innovation, creativity of companies through R&D projects
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Conclusion: limits of clusters
Clusters offer an opportunity for companies and universities to cooperate in projects Clusters enable companies to share knowledge and technologies
BUT The limits of clusters arethe following:
Lack of commitment & motivation to share information, knowledge and ideas
Cooperation between companies which are in competition is not easy (for example in France)
A cluster could not be duplicated from a region to another (problem of culture, resources...)
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Thanks for your intentiongood evening !!!!!11/02/15cluster presentation16
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