expérience esthétique et le design / aesthetic experience and design - flupa metz 2012

32
Expérience esthétique et le design Ioana Ocnarescu I PhD Candidate LCPI Arts et Métiers ParisTech Alcatel-Lucent Bell Labs France

Upload: ioana-ocnarescu

Post on 02-Nov-2014

358 views

Category:

Design


1 download

DESCRIPTION

Qu-est ce qu'une expérience esthétique et comment évolue-t-elle dans le temps? En étudiant différents modèles, cette présentation propose une approche descriptive pour comprendre les expériences esthétiques dans le temps et l'impact de cette approche sur l'UX des produits et services. What is an aesthetic experience and how does it evolve over time? Going from experiences related to an art piece to subjective experiences that some of today's products bring into our lives, this presentation describes a temporal framework of aesthetic experiences.

TRANSCRIPT

Page 1: Expérience esthétique et le design / Aesthetic experience and design - Flupa Metz 2012

Expérience esthétique et le design Ioana Ocnarescu I PhD Candidate

LCPI Arts et Métiers ParisTechAlcatel-Lucent Bell Labs France

Page 2: Expérience esthétique et le design / Aesthetic experience and design - Flupa Metz 2012

WHAT IS an aesthetic experience? a

Page 3: Expérience esthétique et le design / Aesthetic experience and design - Flupa Metz 2012

HOW IT evolves overtime? b

Page 4: Expérience esthétique et le design / Aesthetic experience and design - Flupa Metz 2012

WHAT IS an aesthetic experience? a

Page 5: Expérience esthétique et le design / Aesthetic experience and design - Flupa Metz 2012

Tree-trunk Bench by Jurgen BEY

Page 6: Expérience esthétique et le design / Aesthetic experience and design - Flupa Metz 2012

11000€

Page 7: Expérience esthétique et le design / Aesthetic experience and design - Flupa Metz 2012

droog

Page 8: Expérience esthétique et le design / Aesthetic experience and design - Flupa Metz 2012
Page 9: Expérience esthétique et le design / Aesthetic experience and design - Flupa Metz 2012
Page 10: Expérience esthétique et le design / Aesthetic experience and design - Flupa Metz 2012
Page 11: Expérience esthétique et le design / Aesthetic experience and design - Flupa Metz 2012

I droog !

Page 12: Expérience esthétique et le design / Aesthetic experience and design - Flupa Metz 2012
Page 13: Expérience esthétique et le design / Aesthetic experience and design - Flupa Metz 2012

What about this BENCH?

Page 14: Expérience esthétique et le design / Aesthetic experience and design - Flupa Metz 2012

yes, but why?« yes, it’s a nice object,

original ...»

«yes, it is an interesting object,

with tension - metal with wood in

your living room ... »

Page 15: Expérience esthétique et le design / Aesthetic experience and design - Flupa Metz 2012
Page 16: Expérience esthétique et le design / Aesthetic experience and design - Flupa Metz 2012
Page 17: Expérience esthétique et le design / Aesthetic experience and design - Flupa Metz 2012
Page 18: Expérience esthétique et le design / Aesthetic experience and design - Flupa Metz 2012
Page 19: Expérience esthétique et le design / Aesthetic experience and design - Flupa Metz 2012
Page 20: Expérience esthétique et le design / Aesthetic experience and design - Flupa Metz 2012

so, what I’ve understood?

that this experience is a construction and it evolves over time.

that I needed a description / contextualisation in order to understand

this object

that I created a personal story that makes me attached to this object

and that when I sit on a tree truck, I think about Droog and relive the

moment when I created the story or I continue it.

Page 21: Expérience esthétique et le design / Aesthetic experience and design - Flupa Metz 2012

What is an aesthetic experience? a

AE

iii. concept of aesthetics in HCI research !eld: the cultural approach, the functional approach, the experience-based approach and techno-futurist approach (Udsen & Jørgensen, 2005).

iv. “bodily sensation and an intellectual challenge ... connected to context, use and instrumentality ... prolonged beyond the immediate experience” (Shusterman, 2000).

i. complex process that takes time and preparation and what gives value to an art-work are the art-historical context and the category in which the object is classi!ed before judgment. (Shelley, 2009)

ii. “construction of relations between artifact and viewer, subject and object, user and tool” (Wright & Mccarthy, 2008),

Page 22: Expérience esthétique et le design / Aesthetic experience and design - Flupa Metz 2012

What is an aesthetic experience? a

AEAn embodied experience that was lived

due to the qualities of the experienced object and the persons capacity to be transported beyond them.

Page 23: Expérience esthétique et le design / Aesthetic experience and design - Flupa Metz 2012

HOW IT evolves overtime? b

Page 24: Expérience esthétique et le design / Aesthetic experience and design - Flupa Metz 2012

How the AE evolves over time?b

experience experience as storyan experience

COGNITIVE NARRATIVE

SUB-CONSCIOUSNESS STORYTELLINGmeaning

An initial framework of experience, from Forlizzi & Ford, 2000 Temporality of experience, from Karapanos et al, 2009

Page 25: Expérience esthétique et le design / Aesthetic experience and design - Flupa Metz 2012

How the AE evolves over time?b

I see it in a store.

I see an advertising. I see an advertising. I got robbed.

I try it at a party. I buy it, I have it.

An initial framework of Aesthetic Experience over Time,I. Ocnarescu, J.-B. Labrune, C. Bouchard, F.Pain, D. Sciamma, A. Aoussat

Design and Emotion Conference 2012

Page 26: Expérience esthétique et le design / Aesthetic experience and design - Flupa Metz 2012

How the AE evolves over time?b

What elements are mixed to create an aesthetic experience?

Page 27: Expérience esthétique et le design / Aesthetic experience and design - Flupa Metz 2012

How the AE evolves over time?b3.

body&senses interaction

2. narrative dimension

1. discourse elements

Page 28: Expérience esthétique et le design / Aesthetic experience and design - Flupa Metz 2012

How the AE evolves over time?b1. discourse elementsThe discourse elements are the objective facts and

properties of the experience within an object, a service or

a socio-material situation.

contextualizationdescription

organizationintegration

* * * * *

Page 29: Expérience esthétique et le design / Aesthetic experience and design - Flupa Metz 2012

How the AE evolves over time?b2. narrative dimensionThe narrative quality transports the user towards a space

that elicit the imagination and that is connected to the user’s

imaginary. It is within this intersection between user’s imagination

and imaginary where meaning and stories are born and where

subjectivity and appropriation have a potential to be developed.

transportationstimulate imagination

connection to imaginary story creation

integration

* * * * *

Page 30: Expérience esthétique et le design / Aesthetic experience and design - Flupa Metz 2012

How the AE evolves over time?b

* * * * *

3. body & senses interactionThe capacity of human beings to interact and create

knowledge with the world through their bodies and

senses.

interactionrepresentation

static affordances

dynamic affordances

interactionembodiment

Page 31: Expérience esthétique et le design / Aesthetic experience and design - Flupa Metz 2012

How the AE evolves over time?bJurgen Bey for Droog Design: Tree-trunk bench and another

public tree-trunk bench.

a. A digital representation of the product (Sourcing : http://

www.droog.com/store/furniture/tree-trunk-bench/ );

b. First Experience and interaction with the design object;

c. Public tree-trunk bench – Unesco Paris

1. discourse elements2. narrative dimension3. body&senses interaction

* **

An initial framework of Aesthetic Experience over Time,I. Ocnarescu, F. Rodio, A. Eve, J.-B. Labrune, C. Bouchard, A. Aoussat // D&E2012

Page 32: Expérience esthétique et le design / Aesthetic experience and design - Flupa Metz 2012

Merci !

[email protected]