PROSPECTUS

WHEN

* Visit our website www.magazineinterieurs.com

WHATINTÉRIEURS: DESIGN ARCHITECTURE UNE CULTURE Since 1996, INTÉRIEURS is a bilingual magazine (French/English) published 3 times per year, which covers the culture of design and architecture. This magazine presents the multidisciplinary views associated with this world in a perpetual state of flux, to a readership community composed of designers and architects as well as design enthusiasts and connoisseurs. In order to fulfill its mission, INTÉRIEURS positions itself at the forefront of all national and international trends, always on the lookout for designers and their work, and, with an ear to the ground, listening to the goings-on of a burgeoning, energetic and creative industry.

With it’s new high-impact visual identity, INTÉRIEURS has received several prestigious international awards. In addition, for the past five years, INTÉRIEURS has been heavily involved in the GRANDS PRIX DU DESIGN awards, rewarding excellence in interior and product design within the context of this contest open to all Quebec-based design professionals.

It is INTÉRIEURS’s commitment to maintain high aesthetic standards, its editorial choices, and the defense of its values and mission allow the magazine to join the ranks of publications of international caliber, and to aspire to remain a reference in the design industry.

3 ISSUES PER YEAR

AWARD-WINNING BILINGUAL PUBLICATION

HIGH QUALITY STANDARDS

2013-2014DISTRIBUTION

INT # 61 October 30, 2013Fall / winter

INT # 62 January 29, 2014GRANDS PRIX DU DESIGN Special Edition

INT # 63 May 2014Spring/summer

INT # 64 November 2014Fall / winter

INT

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60

INTÉRIEURS DESIGN ARCHITECTURE UNE CULTURE

PRINTEMPS-ÉTÉ / SPRINGS-SUMMER 2013

FRANÇAIS / ENGLISH 18,95 $ CA/USM

AT

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IAU

X &

FA

NTA

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SIDIM 2013 : 25 ANS D’INFLUENCE/

SIDIM 2013: 25 YEARS OF INFLUENCE

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MATÉRIAUX & FANTAISIES

—MATERIALS

& FANTASIES

File Name Trim Size (File) Trim Size (Final) Usage

Colours Live Area (File) Live Area (Final)

Art Director / Designer Bleed Size (Final) Bleed Size (Final)

Proof Size File Size Visual Opening (File) Visual Opening (Final) Notes

AUD2571_R8_INTERIEURS 9" x11.875" 0" x 0"

CreativeDirectorCopy Layout

Approvals:ClientRevisions:

Assoc.Cr. Dir.

Art Director Designer

AccountPerson Client

9.25" x 12.125" 0" x 0"

100% of final size 100% of final size 0" x 0" 0" x 0"

4C 8.5" x 11.375" 0" x 0"

0 0

Interiuers

Rrrrrrrrrrrrrrr8.

Plus grande agilité. Meilleure dynamique. Performance supérieure. Voici le résultat de la technologie ultralégère d’Audi et du leitmotiv qui la propulse. Voici le désir inébranlable de toujours repousser les limites. Voici la toute nouvelle R8. audi.ca

© Audi Canada, 2013. « Audi », « R8 », « Vorsprung durch Technik » et l’emblème des quatre anneaux sont des marques déposées d’AUDI AG. Pour en savoir plus sur Audi, voyez votre concessionnaire, composez le 1 800 367 AUDI ou visitez-nous au audi.ca.

AUD2571_R8_INTERIEURS.indd 1 13-03-28 3:17 PM

WHY

FOR WHOINTÉRIEURS magazine is open to all advertisers wishing to reach the designers and architects as well as pre-qualified consumers. Our readers have great purchasing power and are always on the lookout for the latest trends. Our advertisers are industry leaders and innovative businesses chosen with care for the quality of their services and their presentation.

75 % OF THE READERS ARE DESIGN PROFESSIONALS, ARCHITECTS AND BUSINESSMEN

PROMOTIONAL ARTICLE

AWARD-WINNING PUBLICATION

COMMERCIAL /// OFFICE /// INSTITUTIONAL ///RESIDENTIAL ///ART AND FASHION /// HOTEL AND RECREATIONAL AREAS/// RESTAURANTS AND BARS ///

Reach the industries professionals, both designers and architects.

Reach the decision-makers and key industry players such as agents, retailers, corporate buyers, businessmen and users.

Reach pre-qualified consumers, design connoisseurs and enthusiasts.

Maintain a regular relationship with your customers.

Promote your business and increase your brand awareness.

Promote your products and services.

Promote a new product or service.

Promote a new business or a new brand.

Position yourself as an industry leader.

Benefit from the standing, the creativity and the quality of one of the most prestigious magazines in Canada.

25% OF READERSHIP ARE CONSUMERS

READER PROFILE

99% of INTÉRIEURSreaders have university and/or college education.

Age

Purchases by sector

Retailers-hotels-restaurants21%

Institutional (schools, hospitals)15%

Residential sector45%

Office products19%

» 71% of our readers have recommended purchases in furnishings, interior design and decoration over the past 12 months.

75% of readers are design professionals and businessmen and users.

Professional profile

Executive and industry decision makers

Employees

Other (retired, students, unemployed, etc.)

Qualified controlled circulation 65%

Targeted consumers 20%

Newsstand 15%

54%

41%

5%

18 to 30 19%

31 to 44 27%

45 to 54 34%

Over 55 29%

Age average : 47,1 years old » Women : 57% » Men : 43%

Distribution and circulation

INTÉRIEURS’ readers average household income :

$ 118,000.

Over $ 200,000 14%

$ 100,000 to $ 199,000 42%

$ 50,000 to $ 99,000 38%

Less than $ 50,000 9%

» 80% of households surveyed own real estate valued over $ 200,000, and have a budget dedicated to interior design and decoration.

Consumption profile

» 94% own at least one car. (Average value of the car: $ 46,000)

» 35% go to high-end restaurants many times a month.

» 50% of readers went to a spa in the last year.

20% of readers share their magazine with at least 6 people.

Financial profile

» Distribution 10,000 » 3,3 readers per copy » 33,000 readers

UPCOMING CONTENT2013-2014

INT # 61Fall /winter

October 30, 2013

DOSSIER 1 : SURFACES

DOSSIER 2 : WATER & FIRE (KITCHENS, BATHROOMS, FIREPLACES)

INT # 63Spring/ summer

May 2014

DOSSIER 1 : RENOVATIONS AND MATERIALS

DOSSIER 2 : OFFICE AND CONTRACT

INT # 62Special EditionGRANDS PRIX DU DESIGN

January 29, 2013 » Best of Québec Design

INT # 64Fall /winter

November 2014

DOSSIER 1 : SURFACES

DOSSIER 2 : WATER & FIRE (KITCHENS, BATHROOMS, FIREPLACES)

News gives a quick look into the design world and its news.

International shows presents leading figures, trends and exceptional works from here and abroad.

Metropolis highlights a firm, a designer, a project’s approach which livens up and/or change the city or even the profession.

Smoked Meat draws a portrait of an established design personality, career and work in a very casual manner.

OUR COLUMNS:

Art

icle

//

Cov

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/

Pro

mot

iona

l art

icle

//

71

Young people from the Y generation (born between 1980 and 2000) grew up facing home computers and with a joystick in their hands. They feed themselves from novelties and their lifestyle is characterized by mobility, facilitated by laptops; the free flow of information via the Internet and the immediacy of relationships with the outbreak of social media and Smartphones. Even as adults, video games are still a part of their live and they would rather work or study in trendy cafés than in libraries. Contacts, conver-sations and ambient noises are the fuel of their creativity.

Johanne Imperatori and Suzie Silveri are designers and co-founders of ID+S Design Solutions. Their recent renovation projects are loaded with notions of mobility and teamwork which are currently transforming the workplace. For example, in the new offices of the public relations company Edelman, a large multifunctional room arranged as a loft serves as common area. The cafeteria is equipped with a long electrified bistro table enabling to plug laptops while the consulting rooms’ walls disassemble when a group’s formation needs more space. The executive committee wanting open offices for everyone, workstations include meeting spaces that can be arranged according to the company’s growth.

For THQ, a video game company, the ID+S’ team chose a long tunnel along two distinct work sections. This tunnel surrounds open common areas, facilitating employees and ideas’ circulation. In the multitask room, they wanted to capture the spirit of a modern picnic area. The place serves as a cafeteria as well as a conference room. Bounded by a large suspension’s light, the Camp Fire* corner has lightweight furniture that can be displaced if needed.

Finally, at Normandin Beaudry, an actuary firm, they were looking for a less formal environment that would foster open-mindedness and collegiality. There again, the cafeteria becomes a work and meeting station. A basket of fruit is placed everyday on the bistro table, inviting people to eat in a convivial atmosphere. In this same room, a wall is constituted of staircase benches, maximizing the space during presentations or formation sessions.

The walls and partitions disappear and this lack of physical barriers enables the ideas’ circulation, stimulates the creativity and encourages democratization of work relations. Mobility, informal meeting and search for enjoyment at work are notions that shake up traditional approaches, but they also are a surprising inspiration for designers. The THQ conference table confirms it. Much to the delight of these young creators, it transforms into a Ping Pong table at the appropriate moment!

* Concept by Steelcase

www.ids-design.com

a silent revolUtion is happening in the professional world with the

advent of the Y generation and the bUrst of new technologies. the

office constrUction segment is as affected bY this phenomenon

as cUltUre and the organisational strUctUre of companies.

70

Les jeunes de la génération Y (nés entre 1980 et 2000) ont grandi devant l’ordinateur domestique et avec une manette de jeu à la main. Ils carburent à la nouveauté et leur style de vie est caractérisé par : la mobilité, facilitée par l’ordinateur portable ; la libre circulation de l’information avec internet ; et l’instan-tanéité des relations depuis l’arrivée des médias sociaux et du téléphone intelligent. Bien qu’adultes, les jeux vidéo font toujours partie de leur vie et ils préfèrent travailler dans les cafés branchés plutôt qu’en bibliothèque. Contacts, discus sions et bruits ambiants sont le moteur de leur créativité.

Joanne Imperatori et Suzie Silveri sont designers et co-fondatrices de l’entreprise ID+S Design Solutions. Leurs récents projets d’aménagement sont empreints de ces notions de mobilité et de collaboration qui transforment actuellement l’univers du travail. Dans les nouveaux bureaux de l’entreprise de relations publiques Edelman par exemple, une vaste pièce multifonctionnelle de style loft tient lieu d’aire commune. La cafétéria est dotée d’une longue table bistro électrifiée permettant de brancher les ordinateurs tandis que les murs des salles de consultation s’ouvrent de toutes parts lorsque qu’une formation de groupes nécessite plus d’espace. Comme la direction désirait des bureaux ouverts pour tous, les postes de travail sont complé-mentés par des zones de rencontres informelles qui peuvent elles-mêmes être réaménagées en espace de travail advenant la croissance de l’entreprise.

Pour THQ, entreprise de jeux vidéo, l’équipe d’ID+S a opté pour un long tunnel qui court le long de deux zones de travail distinctes. Ce tunnel encercle

des espaces communs ouverts, facilitant ainsi la circulation des personnes et des idées. Dans la salle multi tâche, on a voulu reproduire l’esprit d’une aire de pique-nique moderne. Cet endroit sert à la fois de cafétéria et de lieu de réunion. Délimité par la lumière de l’immense suspension, le coin Camp Fire* est doté d’un mobilier très léger qui peut être déplacé selon les besoins.

Enfin, chez Normandin Beaudry, firme d’actuaires, on recherchait un environ-nement peu formel qui favoriserait l’ouverture d’esprit et la collégialité. Ici encore, la cafétéria devient un lieu de travail et de rencontre. Une corbeille de fruits est placée tous les jours sur la table bistro, invitant ainsi les gens à se restaurer en toute convivialité. Dans cette même pièce, un mur est constitué de banquettes en escalier, maximisant ainsi l’espace lors de présentations ou de formations.

Les murs et les cloisons disparaissent donc et cette absence de barrières physiques permet la libre circulation des idées, stimule la créativité et favorise la démocratisation des relations de travail. La mobilité, les rencontres informelles et la recherche du plaisir au travail sont des notions qui bousculent les approches traditionnelles, mais elles sont aussi une étonnante source d’inspiration pour les designers. La table de conférence de THQ en fait foi. Au grand bonheur des jeunes créateurs, elle se transforme en table de pingpong aux moments opportuns!

* Concept ainsi nommé par Steelcase

www.ids-design.com

Une révolUtion silencieUse se trame dans l’Univers dU travail, provoqUée par l’avènement de la génération Y et

l’essor des noUvelles technologies. le secteUr de l’aménagement de bUreaU est

toUt aUssi affecté par ce phénomène qUe la cUltUre et la strUctUre

organisationnelles des entreprises.

01. Normandin Beaudry

02. THQ

01.

02.

Non-binding example of INTÉRIEURS magazine layoutIN

TÉ

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0

INTÉRIEURS DESIGN ARCHITECTURE UNE CULTURE

PRINTEMPS-ÉTÉ / SPRINGS-SUMMER 2013

FRANÇAIS / ENGLISH 18,95 $ CA/US

MA

TÉ

RIA

UX

& F

AN

TAIS

IES

SIDIM 2013 : 25 ANS D’INFLUENCE/ SIDIM 2013: 25 YEARS OF INFLUENCE

—-60MATÉRIAUX & FANTAISIES—MATERIALS & FANTASIES

File Name

Trim Size (File)

Trim Size (Final)

Usage

Colours

Live Area (File)

Live Area (Final)

Art Director / Designer

Bleed Size (Final)

Bleed Size (Final)

Proof Size

File Size

Visual Opening (File)

Visual Opening (Final) Notes

AUD2571_R8_INTERIEURS9" x11.875"

0" x 0"

CreativeDirector

CopyLayout

Approvals:

ClientRevisions: Assoc.Cr. Dir. Art

Director DesignerAccount

PersonClient

9.25" x 12.125"0" x 0"

100% of final size 100% of final size 0" x 0"

0" x 0"

4C

8.5" x 11.375"0" x 0"

0 0

Interiuers

Rrrrrrrrrrrrrrr8.

Plus grande agilité. Meilleure dynamique. Performance

supérieure. Voici le résultat de la technologie ultralégère

d’Audi et du leitmotiv qui la propulse. Voici le désir

inébranlable de toujours repousser les limites. Voici

la toute nouvelle R8. audi.ca

© Audi Canada, 2013. « Audi », « R8 », « Vorsprung durch Technik » et l’emblème des

quatre anneaux sont des marques déposées d’AUDI AG. Pour en savoir plus sur Audi,

voyez votre concessionnaire, composez le 1 800 367 AUDI ou visitez-nous au audi.ca.

AUD2571_R8_INTERIEURS.indd 1

13-03-28 3:17 PM

ADVERTISE TODAY!

CALENDAR & RATES

1 X 2 X 3 X 6 X / 2 YRS

Double page $ 8,000 $ 7,900 $ 7,500 $ 7,200

Full page $ 4,400 $ 4,200 $ 3,900 $ 3,700

C4 $ 6,000 $ 6,000 $ 6,000 $ 6,000

C2 or C3 $ 4,800 $ 4,800 $ 4,800 $ 4,800

1/2 page - horizontal $ 3,000 $ 2,900 $ 2,800 $ 2,600

1/2 page - vertical $ 3,000 $ 2,900 $ 2,800 $ 2,600

1/4 page $ 1,800 $ 1,700 $ 1,600 $ 1,400

Traditional ad

Promotional article

DOSSIER

1 page $ 3,800

2/3 page $ 2,800

1/3 page $ 1,800

Note: To reserve ad space special contest issue, add a mandatory $1000 to the above-mentioned rates.

* See the GRANDS PRIX DU DESIGN awards prospectus for details.

INTÉRIEURS offers you two options to benefit from this unique opportunity to promote your products and/or services:

Present your company, its products and/or services as its best, by choosing this option. Our journalistic and creative teams entirely write and illustrate an article based on the information you will provide.

Accredited agencies: 15% discount. Guaranteed positioning: +20%. Rates are expressed in Canadian dollars anddo not include applicable taxes.

2013-2014 Publishing calendar

PROMOTIONAL ARTICLE TRADITIONAL AD

ISSUE SPACE DEADLINE

MATERIALS DEADLINE

SPACE DEADLINE

MATERIALS DEADLINE

DISTRIBUTION

INT # 61 Fall / winter

September 20 September 25 September 30 October 7 October 30, 2013

INT # 62Special Edition GRANDS PRIX DU DESIGN

— — December 15 January 6 January 29, 2014

INT # 63 Spring/summer April, 1st April, 4 April, 10 April, 11 May 9, 2014

INT # 64 Fall / winter September, 26 October, 20 October, 7 October 14 November 7, 2014

Formats

SPECIFICATIONS

Bleed 1/8” (double and full pages)

Critical Margin 1/4” (double and full pages)

Important

Please make sure that your documents are clearly identified with the advertiser’s name. We recommend that you confirm the document transfer with our graphic design team by email at:

graphistes@agencepid.com

All ads deposited must be final versions ready for print only. PID Agency cannot be held responsible for choosing between different versions.

Files

High resolution CYMK PDF with crop marks for any simgle or double page ad.

Delivery of Materials

» Via our FTP site*: server: ftp.agencepid.com

username: interieurs@agencepid.com

password: pid4398 *Requires an FTP Client software (ex. : cuteFTP, FileZilla, Fetch, Transmit, etc.)

Creative Services

Creative services including design, graphic design, creative writing and translation are available to PID Agency clients upon request and at an additionnal cost. In order to conceive the ad, delivery time is 7 working days following the receipt of the client’s material. The ad will be delivered to the client as a PDF file.

Required Material

A single file or compressed document with all materials to be included in the ad is required :

» vector logo

» one or more high resolution images

» MAC compatible font (TTF, OTF) in case of

specific font choice

double page full page 1/2 page horizontal 1/2 page vertical 1/4 pageFormat: 18” x 11 7/8”

Format: 9” x 11 7/8”

Format: 7 1/2” x 5 1/8”

Format: 3 5/8” x 10 1/2”

Format: 3 5/8” x 5 1/8”

As to make sure the colors are spot-on, please include the PANTONE code for all flat colors.